COMMUNICATION & PR / COMMUNICATION AGENCY /   MARÌA DOLORES VARGAS

MARÌA DOLORES VARGAS

CEO AT MOOD AGENCY

Maria Dolores Vargas studied at Universitat Autonoma de Barcelona and at Ramon Llull Barcelona University. She then moved to Italy and worked as a fashion editor. Maria Dolores is CEO and founder of Mood Consulting Agency, a communications agency, and is currently editor-in-chief of two beauty & fashion magazines.

Mood is a Communications and Marketing agency.  If the goal of your communication plan is to reach new markets, we can help you to create such a plan, and to achieve your objective.

Thanks to our background, expertise and international partnerships, we are able to provide customised searches and legal advice for communications. We offer a complete range of services relating to integrated communications: naming, brand concept, corporate identity and website development. We can also assist in web marketing SEO-SEM consulting and search engine placement.

ModItalia Magazine is a fashion web-magazine specialised in promoting brands. Having studied and worked successfully within international markets for 15 years, we can provide retail market consulting for companies interested in overseas market promotion.

Because of its active participation in various forums and conferences, its exclusive attendance at fairs and a specialised team, ModItalia Magazine's contents are updated daily and focus on the national and international beauty & fashion industry: overviews of collections, updates about the luxury market and fields of beauty and wellness; market trends, distribution, fashion shows, and new designers.

COMMUNICATIONS

Public and media relations
We create press kits and company profiles; we screen and manage press releases and communications, product launches, conferences.

Castings, photo shoots and lookbooks

CORPORATE IDENTITY

Market channel studies, to position a brand

We study and plan events and fairs, to internationalize brands; planning of a commercial (B2B), B2B (showrooms, buying office, commercial agents, vendors etc.); planning of (B2C) business to consumer activities.

MARKETING STRATEGIES

Marketing and professional websites

We provide article, image and newsletter management; SEO/SEM and Social Media Marketing strategies; responsive websites and their content management system (CMS).